With business advice, project management and quality design work, Gravity provided the total solution. What’s more, they’re a friendly bunch. The Berkeley Centre wouldn’t be where it is today without Gravity’s help. Thanks a million!

Brad Van Hooijdonk
Director
The Berkeley Centre

Digital

Although some design agencies might dismiss it as a baffling and complex place, we’re right at home in the digital world. It’s a different medium, but we’re sensitive to the fact that your brand has to work just as effectively online, and that consistency of tone, visual style and language are crucial considerations.

We often work alongside specialist digital agencies to take care of the technical details, which means that you get the best of both worlds: an online presence that is on-brand and effective, and functionality that is secure, reliable and intuitive.

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Following completion of the The Berkeley Centre identity, we were asked to provide a comprehensive set of design templates for the website, to reflect the brand positioning. This involved sourcing a selection of images for use throughout the site and providing colourschemes, style guides and recommendations for use.

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Initially designed as corporate site, the Ontology website has been recently updated to reflect the shift towards product focused messaging. This is in line with the evolution of the product and clarification of it's benefits since launch. We're now involved with regular e-marketing campaigns to help encourage visitors to the site.

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Characters engaged Gravity to design and build their website – extending the theatrical theme developed for the identity. The home page features an animation created from the illustrations commissioned as a part of the project, and these are use throughout the site to add creativity and flair. Important aspects that were used to create a unique point of difference for the brand.

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Experience includes:

  • Websites
  • E-newsletters
  • Animated presentations

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