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03. White papers and datasheets

Since launch we have been working with Ontology on an ongoing basis to produce a range of technical white papers and datasheets. These have been promoted through email campaigns to help drive traffic to their website and motivate downloads.

Ontology

  • Corporate identity
  • Launch event materials
  • Website design and email campaigns
  • Technical white papers and datasheets

When IT marketing services company Market Accelerator worked with Ontology to help launch a powerful new technology, the team approached us for assistance. We worked in partnership to create an identity, website and datasheets ready for launch at the TeleManagement World conference in Nice.

We developed an animated sequence for the launch that reflected the product's benefits of simplicity and gaining a single view of systems. The creative featured black to evoke drama and impact. Meanwhile, a contrasting bright colour palette suggested the enlightenment of discovering more about the products.

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